BT Business Direct

Over the past few years prospective employees have been warned, in the search for jobs, to carefully monitor what they release and publicise on their social media profiles for fear of harming their job prospects. But now it would seem the limit has been reached, with firms not only screening prospective candidates by social network [...]

A couple of weeks ago, when Pinterest was buzzing around the ‘Twittersphere’ (and pretty much everywhere else) we just knew that we had to get in on the exciting conversation. We decided to write about whether or not Pinterest was ready for tech brands rather than just about Pinterest itself.  We shared our post in [...]

While the war of words regarding Twitter bowing to censorship pressure from dictatorial governments continues to rage, the UK is continuing to celebrate a thus-far uninterrupted right to free speech when it comes to social media. The latest example of this is the UK Supreme Court, which is getting with the times in quite a [...]

How are other small businesses using it? Last week we looked at factors to consider when starting an online business – which got us to thinking about small business and social media. In the past year, we’ve seen a rise in the number of businesses using social media as part of their marketing strategies. Before [...]

Last month, we wrote a post about how social networking on LinkedIn can help give small businesses a boost. Since our last post, LinkedIn has introduced the new iPhone and Android apps, which are faster, easier to use, and introduce a highly requested feature called Groups. LinkedIn has also revealed an HTML 5-enabled mobile website [...]

A recent survey suggested that more than half of professionals have seen a direct boost to their business from using social media. The same study pointed to LinkedIn as the favourite business-to-business networking site. Personally, I’ve found chatting with small business owners on LinkedIn very interesting and enjoyable so I thought this would be a [...]

I recently started a discussion on LinkedIn in order to find out whether or not more people were beginning to work from home. The idea came to me after reading an article that suggested this was becoming the new trend in business. I was pleased to see many seasoned home workers getting involved and sharing [...]